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who we are
Ultimate Performance was founded for one simple reason, to create the most effective method of personal training in the world. Powered by a transformative business model, proprietary technology, tried and tested methodology, and some of the best fitness industry brains in the world, we’ve rewritten the rules and changed the game. By giving clients a tangible return on their investment and trainers a career path that in the past they could only have ever dreamed about, we’ve revolutionized the Personal Training industry and are the acknowledged global leaders in our field.
Whilst many of life’s necessities have evolved into the 21st century, the fitness industry has largely been left behind to scrabble amongst the faddish and systemically lower quality. In fitness they
want your money and give you gimmicks to get it. We exist to counteract this view completely. Yes, we want your money too, but we want it long term and we know that we need you to be as evangelical about our product as we are. That means adding value to your results and your experience are our lifeblood.
We are constantly driven by the incredible sense of fulfillment we feel when we help someone achieve their goals. We believe that anyone can positively change themselves and their bodies, and we will move heaven and earth to ensure that each and every person who works with us leaves feeling happier, more confident, and healthier.
Gyms don’t change lives. People do.
Ultimate Performance Dubai offers the highest possible level of qualified, rigorously tested personal training. Each one of our trainers is distinguished by their ability to practice what they preach. They talk the talk and walk the walk, training themselves even harder than they train their clients, and living the healthy lifestyle we advocate for our clients.
They’re also highly experienced and very well qualified academically. We require that every trainer has a minimum of 5,000 hours of hands on, practical experience and holds at least one certification from a leading training organisation such as the National Strength and Conditioning Association (of America) or the National Academy of Sports Medicine (USA). In addition, many of our staff are current or former world-class professional sportspeople, coaches and models. They know every single inside trick to extract the very best performance from clients of all levels and backgrounds.
We are totally committed to the science of body composition, strength and conditioning. We have assembled a team that covers all exercise and nutritional backgrounds, so we can meet our clients’ needs with unparalleled excellence. You may have seen us on TV, or read about us in our regular features in Men’s Health or Men’s Fitness. But for us, the true benchmark of success and foundation of our credibility is the results we achieve for our clients – driven by our phenomenal knowledge and expertise.
Our team of Personal Trainers are available at our world-class private facilities. All our gyms are extremely well-equipped, and have hosted Olympic athletes, fitness models and regular clients who want to transform their bodies. All these people are seeking something ‘special’ — an atmosphere and knowledge absent from big box commercial gyms, and small, poorly-equipped and sterile personal training studios.
That takes care of the academic and technical side. What makes Ultimate Performance so special isn’t our facilities, and it’s not even our knowledge and experience. The over-riding factor is that we care. We care about your wellbeing, your health, and your results. We invest everything we have in helping you reach whatever goal you have set for yourself. Our hunger and passion for success motivate us to leave no stone unturned. We lift clients up, even when we feel flat ourselves. We chase reluctant dieters with 9pm reminders NOT to reach for the biscuit tin. We get clients to text us restaurant menus if they’re not sure what’s best to eat. We help you in every possible way we can — because we really care.
That’s because, for all of us at Ultimate Performance, this is much more than just a job. It is a calling.